About Us

We’re changing the off-roading game and clearing the way for your next adventure.

Our Prinsu lifestyle brings out the powerful, gritty, rage-cage you have burning deep within, forged with skill and muscle.

Play harder, drive longer, and climb higher with our state-of-the art intelligent designs, hand-crafted by our industry-leading, in-house engineers and fabrication experts.

Whether or not you’re bashing some trails on a bike, UTV, or in your rig, our Prinsu lifestyle will inspire you to steer away from the usual photos cluttering your social media feed, and instead encourage you to be authentic and find your own unique adventure.

We’re fitting you with the toughest, sleekest, most stylized armor to help you get to where no one has ever explored, and witness beauty never before documented.

Travel to hidden places no one knows but you, your vehicle, and your bike.

You’re the pioneer, we’re just hellbent on making sure you have the right tools to get there.

BUILT TOUGH &
MEANT TO LAST

FIND YOUR OWN
UNIQUE ADVENTURE

WORK HARD,
PLAY HARDER

“Hands down best customer service, backed up with superb workmanship. The people working there are super nice and there to help.”

Daryl Jose

“Prinsu makes awesome roof racks. After adding one to my 4Runner I decided to mod one to fit the Pilot. Now the Pilot can overland together with my 4Runner.”

Vimrk Mark

“Amazing product backed by good people. My rack arrived last week and the install was fairly straightforward. The design is beautiful but I appreciate how light, yet strong this rack is. My truck looks GREAT!”

Paul Clint Peralta